ROW 1 COL - MOD - 10 X 10 - Scott Mescudi- HERO BANNER

“SNEAKERS” BY SCOTT MESCUDI

Scott Mescudi (a.k.a. Kid Cudi) reimagines the iconic Out Of Office sneaker, first designed and introduced in January 2021 by Virgil Abloh, returning it to its sporting roots while pushing the idea of what a shoe can represent. The starting point is the product seen as a platform, a blank canvas for infinite expression.

The inspiration is grounded in the foundational idea of freedom that carries into a room shaped by skate culture and the celebration of the sneaker as an object you spend your life in: something built in layers, transformed through experience and meant to be worn rather than protected. The space embraces the energy, skills and confidence of the true skater mentality - allowing use, movement and individual expression to become part of the design itself. Featuring artwork by Mel D. Cole.

ROW 4 - COL - MOD - 10 X 10 - Scott Mescudi - IMAGE

About The Talent

SCOTT MESCUDI

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American rapper, singer-songwriter, record producer, actor, and fashion designer Scott Ramon Seguro Mescudi (a.k.a., Kid Cudi) returns the 2021 shoe to its sport codes at the same time he proposes product as platform.