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L/AB c/o Off-White™ Launch in Los Angeles

Hosted at The Catwalk in Downtown LA, one of the city’s most culturally relevant nightlife destinations, the event brought together the creative community around the L/AB c/o Off-White™ universe through an immersive environment featuring campaign imagery, branded installations, custom touchpoints, DJ sets and a dedicated step-and-repeat experience. The space was designed to fully immerse guests in the visual identity and energy of the brand.

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The evening saw the attendance of all seven campaign talents - PZ, Vivian Wilson, Mazzy Joya, Julez Smith, JT, Glaive and Jay Guapo - alongside a strong mix of creatives, tastemakers and cultural figures, including Alabama Barker, Atiana De La Hoya, Raul Lopez, Keith Powers, Dylan Martin and Kenyon Martin Jr.

Throughout the night, music, community and creativity came together to create a vibrant atmosphere, bringing the L/AB c/o Off-White™ universe to life and marking its launch in Los Angeles.

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